Where are you if you're visiting the "Natural State"?
Arkansas has had several nicknames over the years, but its “Natural State” nickname didn’t catch on until the 1980s. Geared toward tourists, it described Arkansas' "unsurpassed scenery, clear lakes, free-flowing streams, magnificent rivers, meandering bayous, delta bottomlands, forested mountains, and abundant fish and wildlife," according to the legislation that made the nickname official in 1995.
Source: Encyclopedia of Arkansas